What better than a little afternoon tea amidst the hysteria that is London Fashion Week. Scottish, luxury womenswear designer Henrietta Ludgate hosted the Super-nova Spring/Summer 2013 afternoon tea party. This interactive experience was one-of-a-kind (much like Henrie's pieces). China cups and sauces, wine and tea poured by beautiful people, a live band and models wearing the new collection, dancing, blowing bubbles and generally just having a great time.
This was a show unlike any other I've been to. It was so relaxed and enjoyable. It's amazing how much difference it makes watching models wear their clothes in a natural habitat: dancing, socialising and laughing.
The atmosphere had a very Alice in Wonderland feel which was initially apparent by Henrie, dressed in pink with a matching top-hat, greeting members of the 'audience' at the door. Fairy lights, cup-cakes and large flowers also helped. It truly was an exciting and enticing way of viewing a collection.
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| Alex McDonald, Henrietta Ludgate, Chrystal Holgate |
Henrietta has been awarded the 'Fashion Innovation Award' and 'Young Designer of the Year' as well as being a favourite with Livia Firth and Laura Bailey, who incidentally helped open up her new store in Whiteleys, Bayswater. Which was another fun evening.
Henrie's designs are always bold, elegant and exciting. Have a look for yourself here:
http://www.henriettaludgate.com/HENRIETTA_LUDGATE.html
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